Gone are the days when social media was just used for entertainment and connection-building purposes. Over a while, its basic principle has changed widely. Now, a major part of the marketing world lies in the hands of these networks. Among the most used and popular social media, Instagram stands on everyone’s priority list. It has managed to grab the attention of both marketers and customers as an instagram feed on shopify.
When customers like your brand, they automatically engage themselves on your social media accounts. They introduce your brand to their friends and acquaintances. This aids in exposing your brand to more people and gets you more audience.
By showcasing UGC on the website, visitors feel connected to the brand because of the authenticity that is provided by the UGC. This helps in building up social proof. They introduce your brand to their friends and acquaintances. This aids in exposing your brand to more people and gets you more audience.
What’s better than embedding your Instagram feed on Shopify stores? It will enable you to get better customer engagement and attraction.
To know more about the reasons to have an Instagram feed on Shopify stores, keep reading.
Why Have An Instagram Feed On Shopify Store?
1. Increases User Engagement
Social media holds a very prime role in today’s world when it comes to marketing. It has taken the e-commerce platform to another level.
With an average of 500 million active users daily, Instagram has become a major e-commerce hub. By embedding an Instagram feed on the Shopify store, the audience of the former one would come to the latter.
This would help in surging the traffic. More the visitors on your Shopify store, more would be the user engagement.
2. Boosts Social Proof
By having an Instagram feed embedded in your Shopify store, you can generate user trust easily. Since Instagram is a major platform for UGC, the visitors get an idea of your brand in a better manner when the same is embedded on our website.
This works in a chain. More visitors bring more engagements and thereby the traffic on the website increases. This swells up the ROI which leads to an increase in the sales/ conversions of the brand. This chain ends with an increase in profits overall.
By showcasing UGC on the website, visitors feel connected to the brand because of the authenticity that is provided by the UGC. This helps in building up social proof. They introduce your brand to their friends and acquaintances. This aids in exposing your brand to more people and gets you more audience.
Another merit is that by the construction of social proof, the word of mouth marketing grows. When people see authentic and genuine posts, they help in spreading the knowledge about your brand thereby, promoting the brand. This increases your brand loyalty and sales.
3. Better Shopping Experience
Embedding Instagram feeds on the Shopify stores magnifies the shopping experience.
By providing attractive visuals and UGC content, the visitors get a better shopping experience. When you’re able to make your users increase their time spent on the website, you’re automatically ahead of many websites.
4. Shoots Up The Vibrancy
The Instagram feed on Shopify stores gives an attractive visual appearance.Social media holds a very prime role in today’s world when it comes to marketing. It has taken the e-commerce platform to another level.
Since it consists of a variety of posts starting from images to videos, reviews to reactions, Instagram has it all. This diversity of feed helps in catching the eyes of the visitors challengingly. They introduce your brand to their friends and acquaintances.
This aids in exposing your brand to more people and gets you more audience. By showcasing UGC on the website, visitors feel connected to the brand because of the authenticity that is provided by the UGC. This helps in building up social proof. They introduce your brand to their friends and acquaintances. This aids in exposing your brand to more people and gets you more audience.
5. Throws Out The Dullness
When we talk about the most popular social media networks, Instagram offers many reasons to be everyone’s favorite. Its eye-catching features make it more appealing than other networks and distinguish it from ordinary social media platforms.
Among the most used and popular social media, Instagram stands on everyone’s priority list. It has managed to grab the attention of both marketers and customers.
Its different features like reels, IGTV give icing to the cake. One may keep scrolling them down for hours and it would feel like just a minute.
The hold of these features makes the visitors forget about the time spent on the network.
These features give life to the website and increase the liveliness of the Shopify store.
6. Amplifies Conversions And Profits
With multiple benefits provided by embedding an Instagram feed on Shopify store, how can we forget about the major thing about marketing which is an increment in sales and profits?
An attractive website grabs more attention from visitors than a simple boring one. When customers see an Instagram feed embedded in the Shopify store, they will be much more interested in the purchase of the products and services offered by your brand.
This works in a chain. More visitors bring more engagements and thereby the traffic on the website increases. This swells up the ROI which leads to an increase in the sales/ conversions of the brand. This chain ends with an increase in profits overall.
7. Strengthens Account Handles
While visitors visit your Shopify store, looking at an Instagram feed of your brand would compel them to have a look at your account handle too.
If they like your products and services, they would be interested in following you on social media as well.
This will help in increasing the arena of marketing and brand promotion. This facilitates boosting up the reach of your brand and would expose you to new customers too.
One may keep scrolling them down for hours and it would feel like just a minute.
The hold of these features makes the visitors forget about the time spent on the network.
Another merit is that by the construction of social proof, the word of mouth marketing grows. When people see authentic and genuine posts, they help in spreading the knowledge about your brand thereby, promoting the brand. This increases your brand loyalty and sales.
Over To You!
Having an Instagram feed on the Shopify store increases your brand visibility and awareness. From shaping an overall look for your Shopify page to surging up the rach and engagements, it does it all. Over a while, its basic principle has changed widely. Now, a major part of the marketing world lies in the hands of these networks.
The best part is that it gets your attendees engaged thereby increasing the dwell time. So if you’re a brand and have not embedded your Instagram feed on the Shopify store, you’re missing out on a golden opportunity.
An attractive website grabs more attention from visitors than a simple boring one. When customers see an Instagram feed on Shopify store, they will be much more interested in the purchase of the products and services offered by your brand.